Susa Foods Internationalization—A New Beginning, a New Journey!
2024-01-02
Author:
Warm congratulations on the successful groundbreaking ceremony of Vietnam SUSA Food Co., Ltd.!
On December 24, 2023, Beijing time, Vietnam Sousa Food Co., Ltd. held a grand groundbreaking ceremony for its new project. The launch of this initiative not only marks an expansion of the company’s scale but also signifies a leap‑forward upgrade in Sousa’s ability to achieve large‑scale, standardized collection and processing of fresh coconuts at their place of origin. By ensuring the freshness and quality of coconut raw materials, developing and leveraging the entire coconut value chain, and optimizing high‑quality, high‑standard production processes, the company can further reduce costs and boost efficiency, thereby creating greater value for consumers and enhancing the market competitiveness of every Sousa product that directly engages with them. This momentous occasion represents a new milestone as Sousa embarks on its formal journey toward internationalization, laying a solid foundation for robust future growth on the global stage. Rooted firmly in Southeast Asia—the birthplace of coconuts—Sousa is committed to building a stable, high‑quality supply chain, expanding into new international markets, and striving to become a leading enterprise across the global coconut value chain. 
The coconut is a treasure from root to tip, with every part fully utilized across diverse sectors. First, the coconut shell can be crafted into a variety of decorative and collectible items, and it can also be processed into activated carbon for water purification, air filtration, and other applications. Second, the fibrous outer layer of the coconut shell is transformed into household products such as coir mats. Moreover, coconut oil is widely employed in cosmetics, home care, and other fields. SUSA Foods has long been committed to in-depth research and the full exploitation of the coconut’s value, continuously exploring its latent functions and benefits, striving for greater breakthroughs and innovations in its development and utilization. Its latest product, coconut water, has already won widespread acclaim nationwide. By making efficient use of coconut resources, the company has further reduced its operational costs. As a leading enterprise specializing in the integrated management and supply chain of the entire coconut industry, SUSA Foods remains steadfast in its rigorous control over raw materials and unwavering commitment to high quality. With its Vietnamese industrial base serving as an international springboard, the company aims to become a global frontrunner in the full‑chain production of coconut‑based products, embarking on a new chapter of growth.
Vietnam Sosa Food Co., Ltd. is located in the Mekong River’s alluvial plain, where a humid, hot climate, fertile soil, and abundant sunlight provide ideal natural conditions for coconut cultivation. The project has a total investment of several hundred million yuan, with a total floor area of approximately 44,868 square meters, and an anticipated annual production capacity of 45,000 tons. Upon completion, the facility will feature eight production lines, including state-of-the-art aseptic filling, hot-filling, cold-pressing, and raw-material processing lines.
On the day of the ceremony, local government officials, representatives from the construction company, partners, and company employees all arrived on site to jointly witness this historic moment.


The ceremony invited company leaders and representatives from various departments to take the stage and deliver remarks. During their addresses, the company’s leadership summarized the achievements of the past few years and outlined its plans for future growth. They emphasized that the company will proactively explore new product formats, expand into new product lines, and continuously innovate, launching high‑value‑perceived products in a well‑planned, steady rhythm while broadening its business horizons, with the goal of becoming a leader in the industry. Under their guidance, the company is poised to attain even greater success. Meanwhile, the departmental representatives pledged to continue supporting the development of Susa Foods, working together to witness the company write a new chapter in the coconut industry and build an even brighter future.

During the event, representatives from various organizations underscored the significance of the ceremony and voiced their hopes for the future. Following the prayer and incense‑offering rituals, a sand‑shoveling ceremony was held, symbolizing the collective effort of all participants to lay the strongest possible foundation.


Finally, the host invited representatives from all participating organizations and distinguished guests to attend the groundbreaking luncheon held at the TTC Hotel in Ben Tre, where they jointly witnessed this momentous occasion and seized the opportunity to inject fresh energy and momentum into the project’s smooth progress.


With the successful conclusion of the groundbreaking ceremony, the project of Vietnam Sousa Food Co., Ltd. has officially entered the implementation phase. The completion and commissioning of this project will not only provide Sousa Food with a robust and reliable supply of raw materials but also stimulate local economic growth, create additional employment opportunities, and foster the development of related industries. Meanwhile, to ensure the quality and sustainable supply of fresh coconuts, Sousa Food has specially introduced state-of-the-art equipment, enabling end-to-end automation and intelligent processing—from coconut harvesting to manufacturing—thereby significantly enhancing production efficiency and product quality.
Since its establishment in 2008, Susa Foods has steadily expanded its industrial footprint, starting with the development of production bases in East and South China and gradually extending into North China, Northeast China, and Southeast Asia. Looking ahead, Susa Foods will remain steadfast in upholding its core value of “quality first,” continuously driving technological innovation and product R&D. With Susa Vietnam as a new international foothold, the company will keep broadening its business horizons, boosting production capacity, ensuring product quality, and actively tapping both domestic and international markets to strengthen brand influence. In building a comprehensive coconut‑industry supply chain and expanding into new global ventures, Susa Foods is committed to becoming a leading enterprise across the entire global coconut value chain.
Begin a new chapter
Keywords:
Previous page:
More Events